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We build each of our campaigns to produce the best results possible. Each pay-per-click management campaign is built based on years of research and analysis to better understand web users and different audiences. We've built PPC campaigns for a number of industries in worldwide markets, giving our experts the knowledge to build attractive campaigns that convert. We report in real time to show our clients the value they’re receiving, and we’re constantly monitoring performance in both short- and long-term schedules.
We connect with each client to learn about their expectations and their history with pay-per-click campaigns.
Our PPC team builds a strategy for the campaign with a focus on keywords, landing pages, and performance.
Banner and textual ads are created with each keyword and audience in mind, with custom landing pages.
The pay-per-click campaign is implemented using a variety of tools to ensure an accurate launch on all fronts.
Our team continues to monitor ad performance to make adjustments based on preset guidelines and optimization.
We produce unique reports for each of our clients to show them the metrics and help them draw a meaningful conclusion.
To ensure each campaign offers the best return on investment (ROI), we build each ad and test it on its own merits. Our PPC experts ensure that every ad used in our campaigns earns its spot by testing click-through rates and conversion rates in order to replace non-performers with more effective ads. Whether it is a textual ad served alongside search results or a banner ad on carefully selected display network sites, each ad is built with the target location and the target audience in mind to produce the best results.
A careful balance of automation and manual intervention is struck in order to get the most out of your campaign. Our PPC management experts are involved in every step of the campaign, from the initial research and creation of the campaign, all the way to evaluating the campaign’s performance and results. Automation is used to put plans into action, to adjust bids on-the-fly for better performance, and to serve as a way to stop ads that don't deliver while pushing ads that are performing well.